An Entrepreneur at Heart

Published on February 3, 2022

Sherrod Crum

Sherrod Crum ’23 visited UNC-Chapel Hill in high school, but saw himself attending college in a bigger city. That changed when Carolina’s Office of Scholarships and Student Aid contacted him to let him know that he had earned a Taylor-Williams Carolina Scholarship, which is awarded to students who show outstanding academic achievement in high school and strong potential for continued leadership and engagement.

“Really, [the scholarship] was a life-changer,” Crum said. “That’s why I’m here today.”

Crum initially thought he would study journalism, but quickly found himself drawn to the Kenan Scholars program within the UNC Kenan-Flagler Business School. He applied and was one of just 25 sophomores selected for the program, which explores putting the private sector to work for the public good.

“I was drawn to using business to solve societal issues,” Crum said. “I want to be that person who is a resource to others and who is pouring into my community. Social entrepreneurship aligns with who I am and want to be in this world.”

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